New York style is all about looking groomed. The perfect pedi, the ultimate blow-dry, the super-neat nails. Flawless skin is just another part of the package. But who has time to be constantly powdering in this town? Big Apple babes need a base that makes skin look amazing…and stays that way until they swipe it off at the end of the day. A dose of skincare quality vitamins and minerals in the mix means Stay up-town perfect, for up to 14 hours. From your 9am espresso until it’s time to hail that 11pm cab home.